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Social Share Image

All you need to know about the social image and how to update it.

Simon Thomas avatar
Written by Simon Thomas
Updated over 3 weeks ago

When someone shares your webpage on platforms like Facebook, X (formerly Twitter), LinkedIn, or messaging apps, a preview image known as the social share image (also called an Open Graph image or link preview image) is displayed alongside the link. This image serves as a visual hook, influencing how your content is perceived and encouraging users to click.

How to Set or Update the Social Share Image in the Builder

  1. Click the Page Picker

  2. Navigate to the "Meta" tab

  3. Click on "Social Image"

  4. Upload your image

  5. Publish your site

Still seeing the old image?
If your new social share image isn’t showing up, it could be due to caching. Here’s what to check:

  • Your browser might also cache the page. Try a hard refresh (Cmd+Shift+R on Mac or Ctrl+Shift+R on Windows), or view the page in a private/incognito window.

Recommended Image Specifications

To ensure your image displays correctly across platforms, follow these guidelines:

  • Dimensions: 1200 × 630 pixels (minimum 600 × 315)

  • Aspect ratio: 1.91:1

  • Format: JPG or PNG

  • File size: Ideally under 5MB

  • Design notes: Keep important elements centered, avoid text-heavy layouts, and maintain clear branding.

Best Practices

  • Align your image visually with your page’s title and description.

  • Incorporate your logo or branding subtly, without overpowering the design.

  • Use a clear focal point and avoid putting key elements near the image edges.

Common Pitfalls to Avoid

  • Using low-resolution images that appear blurry or pixelated

  • Relying on heavy text that may be cropped or unreadable

  • Not updating caches or re-scraping after changes, causing old images to persist

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